10 TRAILER QUESTIONS
10 MAGAZINE QUESTIONS
10 POSTER QUESTIONS
TRAILER QUESTION RESULTS
67% of people asked said that the title of the film was suited to the storyline. This implies that we don't need to change our title as it holds horror connotations.
50% of people wanted a three act structure trailer and the other 50% wanted a one scene structured trailer. From this, we decided to make the decision for ourselves and follow the three act structure in order to follow the conventions of classic horror films.
50% of people asked preferred a teaser trailer and 50% wanted a theatrical trailer. This could imply that the audience don't care what they watch just as long as its scary.
The most important aspects of our trailer according to the audience is the acting. From this feedback will ensure that we pay particular attention to this aspects when shooting and editing the trailer in order to fulfil the expectations of the audience.
When it acme to who should be featured most in the trailer, people could not decide if they wanted the protagonist or antagonist, so to deal with this we have decided to have protagonist in the trailer the most.
The audience all agreed that low key lighting would be best fro a horror trailer demonstrating that we should follow the horror conventions in order to make our film successful.
75% of the audience decided that the trailer should have a fast pace. This means that a three act structure isn't probably the best structure for the teaser trailer.
50% of people wanted a three act structure trailer and the other 50% wanted a one scene structured trailer. From this, we decided to make the decision for ourselves and follow the three act structure in order to follow the conventions of classic horror films.
50% of people asked preferred a teaser trailer and 50% wanted a theatrical trailer. This could imply that the audience don't care what they watch just as long as its scary.
The most important aspects of our trailer according to the audience is the acting. From this feedback will ensure that we pay particular attention to this aspects when shooting and editing the trailer in order to fulfil the expectations of the audience.
When it acme to who should be featured most in the trailer, people could not decide if they wanted the protagonist or antagonist, so to deal with this we have decided to have protagonist in the trailer the most.
The audience all agreed that low key lighting would be best fro a horror trailer demonstrating that we should follow the horror conventions in order to make our film successful.
75% of the audience decided that the trailer should have a fast pace. This means that a three act structure isn't probably the best structure for the teaser trailer.
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MAGAZINE & POSTER RESULTS
In conclusion, our audience preferred a three act structure rather than a one scene structure for the trailer. The audience considers acting to be the most important aspect if the trailer with lighting and sound coming second and third respectively. lighting. They also thought that the protagonist should be featured the most in the trailer, in addition to using low key lighting to set the tone and mood of the trailer. The target audience also choose a knife as the weapon for the antagonist which could be considered cliché but also perfect for the type of horror movie trailer we are trying to produce. The trailer should have a fast pace but with a montage near the last 10 to 20 seconds to increase the fear factor. We will also include a jump scare at the end of the trailer for maximum scares.
The colour scheme chosen for the poster and magazine was the dark one with the black and grey colours. The audience decided that the protagonist should be the main character featured on the poster and magazine. The audience would prefer the use of a single image in addition to having the prop featured on the poster and magazine. A price point for the magazine would be around £2. An extreme close up was the desired most by the target audience, to be used in both products. angle. The audience also thought low key lighting being used to set the tone and mood of the trailer. The audience thought that the production company name should not be included on the poster or magazine front cover, but wed disagree with this and will include it on both products as it can help promote the film.
The colour scheme chosen for the poster and magazine was the dark one with the black and grey colours. The audience decided that the protagonist should be the main character featured on the poster and magazine. The audience would prefer the use of a single image in addition to having the prop featured on the poster and magazine. A price point for the magazine would be around £2. An extreme close up was the desired most by the target audience, to be used in both products. angle. The audience also thought low key lighting being used to set the tone and mood of the trailer. The audience thought that the production company name should not be included on the poster or magazine front cover, but wed disagree with this and will include it on both products as it can help promote the film.